Law firms The AI debate: ‘If it frees up my time to be more strategic and more creative, then that’s great’ Cameron Purse · 23 August 2024 · 15 min read AI Addleshaw Goddard Cameron Purse: Talk us through your professional journeys with AI, and generative AI in particular. When did it become a tangible part of your working lives?Your limit of 1 article in 30 days is up. Please login for full access or subscribe. Corporate users - click here for simple access (no password needed). For more information, please contact [email protected] Related ContentMore in this categoryCC, HSF Kramer and Linklaters come out on top in latest L500 UK researchLaw firm dataAmy Ulliott1 Oct 2026HSF Kramer, Addleshaws and Quinn chief take top prizes at Legal Business AwardsLaw firmsNews Editor30 Sep 2026‘Huge questions facing law firm leaders’ – AI, ethics and talent take centre stage at new City law summitLaw firmsKate Peacock18 Sep 2026Transatlantic firms outstrip peers on five-year PEP growth, LB100 data revealsLaw firmsAlex Ryan20 Dec 2024The LB100 ranked by PEP: firms push partner profits to new heights as associate pay debate rumbles onLaw firmsAlex Ryan18 Dec 2024A good time to be mid-tier: private equity interest on the rise as mid-market thrivesLaw firmsTom Cox18 Dec 2024Moving up the food chain: Browne Jacobson on rapid growth and remaining inclusiveLaw firmsTom Cox16 Dec 2024The most highly recommended: new L500 Net Promoter Scores reveal the firms clients vouch forLaw firmsBen Wheway11 Dec 2024‘How hard are you prepared to work?’ – partners who’ve made it on how they built a book of businessLaw firmsElisha Juttla9 Dec 2024