To start at the beginning, why bother about diversity and inclusion? What does this actually have to do with the main business of most corporations in modern capitalism – making money?
Strategic benefits
These days, however, the landscape is not merely one of ‘greed is good’ and ‘may the best man win’. Increasingly, today’s companies have to show a good balance sheet aligned to ethical and fair business practices and policies which maximise their earning potential with all tenets of society. This is not only for investors and shareholders, for whom ethical and social responsibility issues are much more of a priority than previously, but for customers, who vote with their feet and wallets and for whom the power of social media can make unfair practices abundantly evident, as well as for existing and potential employees.
