In Conversation
Going digital has become more important now, than ever before. Martha Elena Ruiz, general counsel at Telefónica Colombia shares how she and her legal team have navigated the challenges presented in 2020.
I am a lawyer with a master’s degree in Economic Law and have been working in the telecommunications sector for over 22 years. During these years I have witnessed innumerable modifications and changes in the telecommunications sector, and, at the same time, I have had the privilege of leading Telefónica’s legal team in Colombia from 2004 until today. Telefónica is a Spanish multinational with operations across Latin America in places such as Colombia, Venezuela, Peru, Ecuador, Brazil, Argentina, Chile and Uruguay.
When it comes to the impact of COVID-19 in Telefónica´s legal team, I have to say that has not been as shocking as you might think at first glance. Indeed, before the COVID-19 outbreak, Telefonica had already implemented mechanisms to reconcile personal and professional life enabling tools such as teleworking one day a week. The COVID-19 pandemic has allowed us to expand such tools and to continue with the day-to-day business in a comprehensive teleworking environment.