Protecting the brand: British American Tobacco instructs Herbert Smith Freehills for plain packaging challenge Legal Business18 March 2015 British American Tobacco (BAT) has gifted Herbert Smith Freehills (HSF) with a major disputes mandate, and instructed the firm as the tobacco giant challenges the UK government’s plans to bring in plain cigarette packaging.Your limit of 1 article in 30 days is up. Please login for full access or subscribe. Corporate users - click here for simple access (no password needed). For more information, please contact [email protected] Related ContentMore in this categoryHogan Lovells makes up 28 new partners firmwide, with slight dip in London promotionsHot markets and mega-deals: M&A partners on 2025 trends and hopes for the new year‘Every senior partner is asking themselves how their firm fits into this new picture’: sizing up Hogan Lovells CadwaladerRevolving doors: Simpson Thacher, Latham, Sidley lead New Year London movesFive partners vie to succeed Hoyland as Simmons managing partner‘Seize every opportunity’ – Paul Hastings partner Reena Gogna on City law, Suits and poetryFormer Freshfields senior partner among recipients in New Year Honours ListKramer Levin’s Paris office joins Morgan Lewis amid HSF merger dealHogan Lovells joins top firms in £3.6bn Royal Mail takeover as UK govt approves bid